This idea is archived

Targeted Online Advertising on WeatherOnline.co.uk

Provided by OTP Media
The forecast is bright with display advertising on WeatherOnline.co.uk Find out how right here >>

Tell us about the Opportunity / What is it?

WeatherOnline is a leading European source of weather information on the web, delivering comprehensive and current weather conditions/information to thousands of locations across the world. This is your opportunity to communicate your message to an audience actively interested in the weather be it planning a BBQ to planning a holiday.

What is the Marketing Objective?

To build brand awareness

How does it work?

This package provides the display of your creative and message in 468x60 (banners), 120x600 (skyscrapers) and 300x250 (MPUs) placements, above and below the fold within the pages of WeatherOnline.co.uk, creating a prominent impact to the content within the pages. We also have the ability and technology to target campaigns by channel.

Who's used it in the past?

Advertisers on WeatherOnline include Lloyds TSB, Fly Thomas Cook, BAA, Renault, Sixt-Rent-A-Car, British Airways Flights, BA SKI Reports, Stanstead Express, ATOC Senior Rail card, Amex Platinum Charge Card, Avis US, M&S Money, Continental Airlines, Monarch Airlines, Cottages4u, Budget Car Rental

Features / Benefits

WeatherOnline is a brilliant site for weather watchers all year round, delivering snow reports, city forecasts and UV indicators through WeatherOnline sites specific to various countries. WeatherOnline sites are also available for Europe, New Zealand, France, Italy, Poland and Spain. The site is used by a large and loyal user base who are particularly interested in the outdoors and health related issues. It is also a good source of weather-related lifestyle information for travel, driving, home and garden and sporting events.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k9 million pages & 1 million unique users monthly.
25 - 34
35 - 44
Both
ABC1
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESS
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