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The UK's only youth-specific digital 6-sheets in student unions

Provided by Redbus
HD digital advertising network spanning UK universities with sites in high traffic, long dwell time student unions.

Tell us about the Opportunity / What is it?

Redbus operates the UK's only on-campus digital 6-sheet media network, featuring sites within some of the nation's largest universities & colleges. Panels are located in high footfall areas within student unions, maximising cover & frequency, ensuring your message is seen and acted upon by this notoriously difficult to reach audience. Fully networked HD capability provides opportunities to use digital to deliver impactful and imaginative campaigns that really connect with this highly desirable 18-24 yr old audience.

What is the Marketing Objective?

Raise awareness and drive sales of your products or services to a smart, elusive young audience at an age when they are forming their own brand loyalties and making their own purchasing choices for the first time.

How does it work?

The HD digital poster sites dominate high traffic/long dwell-time areas within student unions ensuring maximum exposure to all students. The messages reach your audience in a receptive frame of mind whilst they are enjoying downtime and digital offers opportunities to be super creative and really engage with the youthful and tech-savvy student audience.

Who's used it in the past?

Topman, Redbull, Wrigleys, Kellogg's, T Mobile, Channel 4, COI, STA Travel, Tesco, MI5, Ernst & Young, DB Regio, Aldi

Features / Benefits

The UK's largest and only on-campus digital 6-sheet network, reaching a youth/student specific audience. The total network reaches 18-24 year olds attending some of the UK's largest universities. Engage with students who are always connected on campus via their smartphones, tablets and laptops and deliver up to the minute messages right into the student social hub. Integrate campaigns with other media channels, including internet, TV and outdoor. Engage with mobile technologies & social media such as NFC and QR codes, Twitter and Facebook.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details3.5m impacts 18-24 yr old UK students every 2 wks
16 - 24Both
LocationTimingsMarketing ObjectiveOpportunity Type
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