Advertise in Gyms using Digital 6 Sheets (D6)

Provided by Zoom Media
Connect to the Active Lifestyle Consumer by engaging with the 70% who enjoy watching digital advertising whilst working out.

Tell us about the Opportunity / What is it?

ZOOM delivers targeted ad campaigns to over 335 screens across The Gym Group and Bannatyne Health Clubs. Which means you can now directly engage with the 70% of consumers who enjoy watching digital advertising whilst working out. These large vertical digital screens are installed in areas with high traffic and long dwell times to get maximum exposure. Exciting and pertinent content makes Digital 6-screens important to the gym goer's experience including health club class schedules, live news, weather, trainer info and social feeds.

What is the Marketing Objective?

Zoom Media's high engaging panels enable brands to advertise bespoke campaigns at the right place, right time and with the right messaging. Screens can be found in areas that increase brand exposure.

How does it work?

Increase campaign efficiency using strategic content planning to produce effective campaigns based on real data insights - Time of Day, Day of Week, Gym/Screen Location, Number of Creatives, Number of Production or Installation costs. Each loop contains content relevant to your audience, guaranteeing engagement with the gym-goer. Why not integrate D6 with Gym TV to dominate the gym environment and enhance your consumer touch points.

Features / Benefits

All the panels are located in high footfall and dwell time areas, ensuring your message is not missed. Dynamic engagement, high visibility and relevant content.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details62% ABC1, 60% Main shoppers, 42% HW/K
All adultsFemale
Both
ABC1
Main Shopper
OUTDOOR / DIGITAL OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearBUILD AWARENESSBRAND STRATEGY
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service