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Advertise in The Scots Magazine new whisky feature!

Provided by DC Thomson
A fantastic opportunity to advertise your brand to 229,000 loyal Scots Magazine readers.

Tell us about the Opportunity / What is it?

The Scots Magazine is a Scottish interest magazine and has evolved into a colourful, authoritative, thought provoking monthly periodical. The Scots magazine captures the essence of Scotland- the people, the places, the history and the culture. An attractive blend of striking photography and in-depth articles. The Scots Magazine new whisky feature has taken on board the Director of the Spirit of Speyside Whisky festival as the new Dram Queen. An award winning hotelier, Penny's approach is of the enthusiast rather than the expert - recommending whiskey's for all occasions.

What is the Marketing Objective?

Build awareness and create brand loyalty

How does it work?

The Scots Magazine will be running a whisky feature in December 2010 issue focussing on popular gift whiskies. It will feature a selection of whiskies for adults of all levels. Advertising can be placed within the article or a brand can sponsor the entire feature.

Who's used it in the past?

Previous advertisers are Hawdens Kitchens, Churchcastle, Woodland Trust and Music and Memories.

Features / Benefits

With a new Dram Queen on board to recommend whisky's for all occasions, The Scots Magazine is offering a fantastic opportunity for your brand to reach 229,000 readers. The Scots magazine is one of the most loyally read Scottish interest publications. Every 2 out of 3 readers will buy goods that have been produced within their own country whenever they can. Our readers are receptive to advertising, almost 1 in 3 readers of the Scots Magazine are tempted to buy products they have seen advertised.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kReadership 229,000 Circulation, 30,975
45 - 54
55 - 64
65+
Both
ABC1
C2
MAGS / CONSUMER
LocationTimingsMarketing ObjectiveOpportunity Type
Scotland, NATIONALUntil 01 Dec 10BUILD AWARENESSSPONSORSHIP / MEDIA
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