Target City Workers taking their lunch break with branded Deli Bags - majority end up on a desk in the office.
Advertising in Coffee Shops and Sandwich Bars allows brands to harness the power of everyday intimate moments and disrupt the daily lunch journey in a creative, impactful way. The majority of takeaway lunch bags end up on a desk in the office giving further opportunity to drive impact and engagement online.
The daily lunch break of city workers is a time often utilised for personal life admin, such as banking on the go, paying bills, researching holidays, booking house viewings etc. As the Deli Bags are delivered during a natural break period during a consumer's busy day - this increases the likelihood of instant engagement online, such as research or purchase related activity in relation to the message received on the bag.
Deli Bags are a premium full colour takeaway bag format which is delivered directly into the hands of consumers on the go. In fact, the fully branded takeaway lunch bags effectively act as a mini billboard on the street as consumers walk from A to B with the Deli Bags in hand.
CV Library, Royal Museums Greenwich, Arriva, Powwownow, London School of Business and Finance, as well as Peachy.co.uk.