Advertise your brand to Tradesmen

Provided by Tabletalk Media Ltd
Tradesmen spend their working lives constantly on the move with Greasy Spoon Cafes their everyday pit stop.

Tell us about the Opportunity / What is it?

Advertisers have a number of options when it comes to advertising in Greasy Spoon Cafes - the most popular format being branded takeaway sandwich bags and coffee cups.

What is the Marketing Objective?

Notoriously elusive, the UK's trade audience are difficult to engage. Brands use a number of mediums along their everyday journey from radio to roadside, but it's the Greasy Spoon Cafe environment that allows brands to disrupt that daily journey at a time when tradesmen are naturally relaxed, receptive and taking a break from their busy day.

How does it work?

Advertising on Sandwich Bags / Bacon Butty Bags is a simple, intuitive way to break into that daily routine and deliver messages straight into the hands of hungry tradesmen eating or snacking on-the-go. Something else the nation's working man can't live without is his coffee break. Despite their busy line of work, coffee is an essential and habitual part of every tradesman's daily routine.

Who's used it in the past?

A host of brands like Tradepoint, Screwfix, HSS Hire, Festool, Kwikfit, Maplin, Wickes and Selco, to VW Vans, Citroen and HP Sauce, plus many more.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k
16 - 24
25 - 34
35 - 44
45 - 54
55 - 64
Male
C2
DE
LOCAL MEDIA
NON-TRAD OUTDOOR
OUTDOOR / AMBIENT
RETAIL MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearBUILD AWARENESSSHOPPER MKTG
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