Advertise your brand to Tradesmen

Provided by Tabletalk Media Ltd
Greasy Spoon Cafes are the ideal environment to capture Tradesmen at a key leisure moment during their notoriously busy day.

Tell us about the Opportunity / What is it?

Greasy Spoon Cafes are a national British institution catering to our nation's blue collar workers, opening early and serving hot meals all day. Advertisers looking to reach a Trade audience have a number of options, including branded sandwich or butty bags and branded coffee cups.

What is the Marketing Objective?

Notoriously elusive, the UK's trade audience are difficult to engage. Brands use a number of mediums along their everyday journey from radio to roadside, but it's the Greasy Spoon Cafe environment that allows brands to disrupt that daily journey at a time when tradesmen are naturally relaxed, receptive and taking a break from their busy day.

How does it work?

Advertising on Sandwich Bags / Bacon Butty Bags is a simple, intuitive way to break into that daily routine and deliver messages straight into the hands of hungry tradesmen eating or snacking on-the-go. Something else the nation's working man can't live without is his coffee break. Despite their busy line of work, coffee is an essential and habitual part of every tradesman's daily routine.

Who's used it in the past?

A host of brands like Tradepoint, Screwfix, HSS Hire, Festool, Kwikfit, Maplin, Wickes and Selco, to VW Vans, Citroen and HP Sauce, plus many more.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k
16 - 24
25 - 34
35 - 44
45 - 54
55 - 64
Male
C2
DE
LOCAL MEDIA
NON-TRAD OUTDOOR
OUTDOOR / AMBIENT
RETAIL MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearBUILD AWARENESSSHOPPER MKTG
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service