This idea is archived

Discovery Shed & Quest - sponsor 320 hours of fishing content

Provided by Discovery Networks Europe
Discovery Shed is the number one provider of fishing content in the UK. Be the official fishing partner!

Tell us about the Opportunity / What is it?

Discovery Networks showcases the best fishing programming around with Discovery Shed being the number one provider of fishing content in the UK. Join well known faces like Matt Hayes, John Wilson and Ian Botham bringing their fishing wit and wisdom to this exciting mix. Discovery is pleased to present the opportunity to become its official fishing partner. Example programming is Bob Nudd's Right Angle, Nick Hancock's Fishing School, Total Fishing with Matt Hayes to name a few. Other titles could include: Go fishing, Carp Crew, Botham on the fly & A Shore Thing.

What is the Marketing Objective?

Excellent opportunity to build awareness of your brand with a targeted male audience.

How does it work?

The brand can own all fishing content on Discovery Shed and the new entertainment channel, Quest, sponsor up to 320 hours a month across the network. Sponsorship is available from 1 month up to 12 months and the brand can sponsor branding with On-air and Off-air marketing support. Other info: Bumper lengths: Opener 15" / Break Bumpers 10" / Closer 5'', Number of idents in 60 minutes: 8 idents, Seconds of accreditation in 60 minutes: 80 seconds, Number of hours of programming: 320 hours per month.

Who's used it in the past?

Please contact a member of the Discovery team for details of previous advertisers.

Features / Benefits

For a brand to be the official fishing partner for Discovery Shed is a great way to cut-through to this particular male audience who fishing is a hobby, past-time or lifestyle choice to. You can align yourself with this audience and either increase brand status or at the same time recruit new users. The audience is more likely to keep the brand front-of-mind and therefore make use of the service.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReaching all males who love fishing
25 - 34
35 - 44
45 - 54
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service