Breakfast Show Sponsorship

Provided by The Local Radio Marketing Group
Sponsor the biggest show of the day! Your message broadcast 9 times over three hours, Monday to Friday.

Tell us about the Opportunity / What is it?

Sponsor The Breakfast Show on Wycombe Sound 106.6fm, reaching the biggest audience of the day, Monday to Friday. Your brand message will be broadcast at the top of the hour, and at the end of our commercial breaks - that's 9 times every morning between 7am and 10am.

What is the Marketing Objective?

Increasing brand awareness.

How does it work?

Reach our biggest audience of the day, during rush hour and the school run. We run two versions of your message, one for top of the hour and one which runs after commercial breaks Your brand will also feature in programme trailers, social media posts and on our website. The Breakfast Show features familiar music with a higher proportion of new music to keep the youngsters happy, plus traffic news and headlines for the grown-ups.

Who's used it in the past?

This is a brand new sponsorship opportunity with the recent re-launch of our Breakfast Show. Traffic and Travel spots have previously been sponsored by Eden Hyundai.

Features / Benefits

This offer is ideal for reaching commuters, business owners and families while they are in the car. Traffic and Travel is a key hook as no other radio stations can match our detailed information. Focus your budget on our highly engaged and loyal audience. There are more than 150,000 people living and working in our area.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k150,000
All adultsBoth
All
LOCAL MEDIA / REGIONAL
RADIO
LocationTimingsMarketing ObjectiveOpportunity Type
London, SouthAll YearBUILD AWARENESSBRANDED CONTENT / ONLINE
BRANDED CONTENT / RADIO
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