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Bupa Ad Funded Programme Case Study

Provided by Global Media & Entertainment
The Bupa Well Being Hour on LBC 97.3. This was a 6 Month Ad Funded Program featuring unprecedented levels of Brand Integration.
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What was the Challenge / Background of the Campaign?

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What were the Key Learnings of this Campaign?

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Reference: 11168 // Posted: 10.10.13

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BudgetReach & FrequencyTarget AudienceMedia Used
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Campaign LocationCampaign DurationMarketing ObjectiveCampaign Type
All YearBRAND ATTITUDEBRAND STRATEGY
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