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CASE STUDY: Guess utilise the power of Taxi advertising

Provided by Ubiquitous Ltd
From brand building to store openings, Guess have utilised the power of Taxi advertising and achieved great results!

What was the Challenge / Background of the Campaign?

Guess are regular advertisers with Ubiquitous Taxis as they have seen how our moving medium makes them 'the talk of the town'. A premium brand that has a broad customer base, Guess use taxis as they resonate with their target audience and also complement their brand and products. From brand building to store openings, Guess have found taxi advertising to be an adaptive medium that can work to fulfill all their objectives. Find out more...

What was the Campaign Objective?

Re-inforce brand identity and promote new ranges

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BudgetReach & FrequencyTarget AudienceMedia Used
Contact for details(61% are 15-44) ABC1 audiences.
16 - 24
25 - 34
35 - 44
Both
AB
ABC1
C2
NON-TRAD OUTDOOR
OUTDOOR
Campaign LocationCampaign DurationMarketing ObjectiveCampaign Type
NATIONALAll YearBUILD AWARENESS
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