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Christmas Sponsorship opportunities at St Pancras station 2009

Provided by Titan Outdoor UK
Associate your brand throughout the festive period with St Pancras; Europe's premier destination station.

Tell us about the Opportunity / What is it?

The much anticipated St Pancras International station is now open; with the opportunity to dominate the station - including branding the 1m star on the Christmas tree, wreaths and decorations. There is also the opportunitiy to brand the 'post box to the North Pole' where children can sit and write letters to Santa Claus. Finally, sponsoring Santa's Grotto allows an advertiser to brand presents and the grotto area. All opportunities provide a unique opportunity to target families with children in a receptive and open mindset throughout the festive period

What is the Marketing Objective?

To generate high impact stand-out and brand association with St Pancras and communicate with an affluent and highly influential audience.

How does it work?

This is a multi-platform, multi-format sponsorship opportunity. St Pancras is the newest and most eagerly anticipated station to open in the UK, providing the gateway to Europe. The grand and modern building delivers an impressive backdrop for an advertiser. By sponsoring all Christmas elements throughout the station, an advertiser can own the station and associate itself with this premier shopping and travel destination as well as targeting the hard-to-reach families during this festive period

Who's used it in the past?

This is a brand new and unique opportunity to Titan

Features / Benefits

Branding of the 1m tall star on the Christmas tree, decorations and wreaths surround the tree. Branding of post box and seating floor area, including the stairs to the post box

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsABC1, families, business & leisure travellers
16 - 24
25 - 34
35 - 44
45 - 54
Female
Male
AB
NON-TRAD OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
London01 Dec 09 - 31 Dec 09BRAND STATUREEXPERIENTIAL
PUBLIC RELATIONS
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