With a fresh format Got To Dance returns with the judges mentoring their own teams in a race to win an opportunity of a lifetime
A sponsor has the opportunity to maximize integration and engage with a large and returning family audience across a number of platforms including event sponsorship, product Placement, branded content and on-pack licensing. This opportunity offers the sponsor a chance to fully integrate with the event, licensing and branded content, taking the sponsorship beyond broadcast with clever activation.
This package includes TV sponsorship credits and online sponsorship activity as well as product placement opportunities. Further activation can include: off-air licencing across duration of the series. Presence at event on pop ups/step & repeat. Licence to utilise GTD brand across the sponsor platforms/products. Brand sponsored area inside/outside arena. Branded content TV & online opportunity plus second screen opportunity. Competition options also available: i.e. Win VIP tickets to the show.
Got to Dance has previously been sponsored by Xbox360.
Got To Dance has a strong appointment to view following which would help cement the relationship between a much loved programme and the sponsor.
As the highest rating family show on Sky1 HD, Got To Dance will look to maintain consistent levels of viewing figures giving the lucky sponsor maximum coverage and deliveries for core audiences.
Series 4 proved to be Sky 1's highest performing online show site in history. The sponsor now has the opportunity to reach and build on that audience.