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Tell us about the Opportunity / What is it?

Owned by CMP Information, Dalton's Business is an advertising only website featuring businesses for sale. With over 50 years experience in the industry through the publication Dalton's Weekly, the online platform of Daltons Business is now synonymous with the businesses for sale market. This is a perfect opportunity to reach business internet users particularly searching for businesses to buy and sell, through the use of display banner advertising to build your brand profile amongst this demographic.

What is the Marketing Objective?

Building Brand Awardness

How does it work?

This package provides the display of your creative and message in banners (468x60), skyscrapers (120x600) and MPU (300x250) placements, above and below the fold within the pages of, creating a prominent impact to the content within the pages. We also have the ability and technology, to target campaigns by sector and trade of business searches and destination.

Who's used it in the past?

Recent advertisers include: Alliance & Leicester Commercial Banking, Fish4Jobs, BUPA Business, Lloyds Business Banking, Brother Printers, Renault, Allianz, Vodafone Business, E.ON, PC World, IBM, BT Tradespace, RBS Business Banking, Fujitsu Small Server and Hiscox Business Insurance.

Features / Benefits

Daltons Business is used by serious business people who run, are seeking or who have recently purchased a business. 61% of users currently own a business and at least 79% are actively looking to purchase a business within the next 12 months. The layout of the site is very clear and well displayed so your message won't get lost amongst the content. comScore reports Daltons Business to have 0.3% reach of internet users and a relatively equal gender split of 51:49 male to female. The majority of users are aged between 45 and 54 years.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k100k monthly unique business users, Reach 0.3%
25 - 34
35 - 44
45 - 54
LocationTimingsMarketing ObjectiveOpportunity Type
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