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Effectively Reach North West England with Bauer Big City NW

Provided by Bauer Media
Big City North West England encompasses 3 local radio stations across the North West of England, covering a third of the UK.

Tell us about the Opportunity / What is it?

Advertising and sponsorship opportunities are available across the Bauer Radio Big City NW Network. Within its TSA Big City North West England reaches over 157,000 more listeners in a week than its two nearest competitor networks combined. No other local radio network is as true to its listeners and localities as Big City. We have a distinctive heritage of being true to Place, Programming, Personality and Participation.

What is the Marketing Objective?

Excellent opportunity to build awareness of your brand on a local level.

How does it work?

We have little shared, syndicated programming - this is because each station genuinely reflects the exact requirements of its local audience. Each station's output is locally managed and therefore entirely true to its locality.

Who's used it in the past?

A whole host of national and local advertisers.

Features / Benefits

Big City is the trusted voice of where people live - for advertisers this means an established, authentic and respected voice through which to target consumers. Every station has the most desired and entirely relevant local personalities who provide a personal and entertaining environment, from Rossie & Co on Radio City to Mike Toolan on Key 103. Advertising can be targeted to the local area giving the opportunity to reach an interested and engaged audience with products that are relevant to them.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kAdults 25 - 44
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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