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Exclusive Opportunity to Sponsor the NUS Extra Card

Provided by National Union of Students (NUS)
Reach up to half a million students by partnering with the trusted NUS Extra Card.

Tell us about the Opportunity / What is it?

NUS extra is the 'must have' discount and lifestyle card for students in the UK with over 2 million cards sold since its launch in 2006. The package on offer includes physical sponsorship of the card and further opportunities for brand association across our digital and direct mail properties.

What is the Marketing Objective?

Sponsorship of NUS Extra will drive brand awareness by actively getting your brand in front of approximately 5.7 million students over the course of the sponsorship. This high profile partnership gives your brand one of the leading shared student facing platforms on the market.

How does it work?

The sponsorship package offers multiple touchpoints with a captive student audience. The package includes sponsor's logo and URL on all NUS Extra cards (over 500,000 sold), A4 colour advert on the reverse of the NUS extra card carrier letter, profile space on the NUS extra monthly newsletter, inclusion in the NUS extra Ezine and NUS Media banner advertising opportunities. Please refer to pg.6 of the media pack for a full breakdown.

Who's used it in the past?

Previous sponsors and partners include brands like STA Travel, Dominos, McDonalds, Odeon, Dell, Amazon and Cross Country Trains

Features / Benefits

For a brand looking to target a student audience the NUS Extra sponsorship package offers the opportunity to associate your brand with the most trusted discount and lifestyle card available, combined with a reach of over 5.7 million.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kUp to 5.7 million students
16 - 24Both
LocationTimingsMarketing ObjectiveOpportunity Type
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