The best way to reach pre-schoolers and 3 million housewives in a unique and interactive environment.
There are opportunities for clients to partner with Nick Jr. to reach your consumers through commercial advertising, interactive advertising, on air promotions, sponsorship or specific programmes, events, online micro sites, magazines, interactive gaming, mobile and loyalty cards. With details of your marketing strategy and objectives, we can create a unique promotion to tie in with your given budget and other brand creative.
Reaching housewives with kids and Preschoolers to drive sales and build brand awareness.
All opportunities within Nick Jnr will be tailored to deliver a guaranteed return on any investment. We take on board your budget, timings and objectives to create a bespoke media solution. From TV sponsorship and events to magazines Nick jr talks to kids and their mums in an informed and genuine manner. Involving the kids in activities is key and is part of the "Join in" positioning.
There are a number of advertisers and brands that have partnered with us to create unique campaigns - Leapfrog, Pampers, Mattel, Hasbro, Danone, Disney and Heinz are a few examples. We have a number of case studies highlighting past successes and would be happy to discuss new opportunities with you that are in line with your brand.
Nick Jr's average rating is up 50% YOY. Nick Jr. is the most established pre-school channel. It has just the right balance of education and entertainment. So far more than 7 million viewers have joined in with favourite shows such as Dora the Explorer, Blues Clues and Little Bill. 71% of mums of Nick Jr. viewers agree that Nick Jr. 'understand pre-schoolers' and 76% of mums of 1-5 yr olds say Nick 'is a channel I trust' making it the most trusted commercial channel followed by Channel 5's Milkshake (72%).
*Source: BARB 2003 & 2005