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Advertising opportunities for Notting Hill Carnival 2013

Provided by King Media
3 DAYS - 2 MILLION PEOPLE - 1 CARNIVAL. Mega OOH advertising opportunity targeting a young, trendy and highly receptive audience

Tell us about the Opportunity / What is it?

We offer a substantial advertising and promotional opportunity at the Notting Hill Carnival. From an outdoor perspective we have 14 mega banner sites (large advertising hoardings) placed along the carnival route which are strategically placed to capture the most amount of traffic and ensure no attendee visits the carnival without being impacted. These sites can be used for simple creatives or special builds. In addition to this we have a number of engagement and promotional opportunities designed to maximize a brand's involvement and impact.

What is the Marketing Objective?

Brand Awareness/ Brand Personality/ Engagement / Sales.

How does it work?

Builders are available to construct and erect any banners and point of sale structures. The client should liaise with us to bring about a targeted and impactful engagement and promotional plan at the event

Who's used it in the past?

Havana Club, BT, Warner Bros

Features / Benefits

ENGAGEMENT - We have street teams available to infiltrate the crowds with promotional info. All of our sites are bluetooth enabled so that attendees are informed of promotions when they walk pass a location. SALES - Sales will be driven through impacts and the street teams carrying flyers, goody bags with facebook links, vouchers etc. BRAND AWARENESS - Memorable lasting impression and big brand statements from banners. BRAND PERSONALITY - Projected through creative special builds and resonated by briefed point of sale street team personalities.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReach: 2 million+ people in 2 days
16 - 24
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
London25 Aug 13 - 27 Aug 13BUILD AWARENESS
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