Office Sampling: Sampling that works, where they work.

Provided by The Goody Bag Company
We put your product into the hands of people who power through 9-to-5 (and snack their way through it).

Tell us about the Opportunity / What is it?

We help brands connect directly with office staff through carefully planned & targeted sampling campaigns. With over 750 offices registered, we can strategically target your number one demographic. Whether it's a desk drop, kitchen takeover, or surprise-and-delight moment, office sampling gets straight to engaged, snack-happy, decision-making consumers - without interrupting the workday. From co-working spaces and corporate HQs, we get your brand into busy hands and Slack chats.

What is the Marketing Objective?

The goal is to connect your brand with working professionals in a natural, engaging way. Office sampling puts your products directly into offices and business environments, driving awareness, trial, and long-term loyalty. It's about reaching busy employees during their everyday routines - building brand recognition and creating moments that turn first-time samplers into repeat customers. Surprise and delight!

How does it work?

We place your products directly into workplaces through targeted campaigns that fit your goals. From office drops and event sampling to branded experiences, we handle everything - from planning and booking to delivery and reporting. Each campaign is designed to engage employees at the right time and place, creating a seamless brand experience that drives trial, awareness, and lasting connections. Also include our insights and reporting feature to get consumer feedback on each campaign.

Who's used it in the past?

We've partnered with a wide mix of brands across food, drink, wellness, and lifestyle - from household names to challenger start-ups. Brands like Kronenberg, KIND, and Vit Hit have all used office sampling to reach busy professionals where they work, snack, and socialise. With flexible volumes and nationwide reach, it's an opportunity open to any brand looking to make a real impact in the workplace.

Features / Benefits

Office sampling delivers your products straight to professionals in their daily environment - when they're most open to trying something new. It's a powerful way to drive awareness, encourage trial, and build loyalty among a high-value audience. Every campaign is fully managed and tailored to your objectives, with options to target specific sectors, regions, or company sizes. You get genuine engagement, measurable results, and a cost-effective route to put your brand in front of the right people at the right time.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsAccess hundreds of thousands of office staff across the UK o
All adultsAll Genders
AB
ABC1
SAMPLING
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearDRIVE TRIALSAMPLING
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