This idea is archived

Opportunity to sponsor the Relentless NASS festival 2011

Provided by Vision Nine
NASS is a three day action sports event underpinned by three music arenas which completes the weekend's entertainment bill.

Tell us about the Opportunity / What is it?

Over three days the Bath and West Showground will become home to a series of world class action sports competitions in World Cup skate, BMX and inline with the events festivities continue late into the night featuring four music arenas and some of the finest names on the UK and International music scene. NASS offers a fantastic opportunity to target and interact with a refined and core audience of AD 16-24 year olds

What is the Marketing Objective?

Brand awareness and brand interaction or experience, sampling and branding around site.

How does it work?

With the event sponsor confirmed for another year as Relentless, a variety of sponsorship packages are available to any brand looking to target this key audience of youthful action sports and music enthusiasts. For specific details please refer to the sponsorship proposal attached..

Who's used it in the past?

Previous sponsors and brand partners include: Relentless Energy Drink, Nike 6.0, LG, Vitamin Water, Tech Deck, Diamond Back, Smoking Papers, Santa Cruz and Walls, Razor.

Features / Benefits

Media highlights from 2010 included promotion and editorials across TV with the BBC South West and ITV South West highlighting the event and print within the Guardian, Timeout and The Sunday Times Culture magazine. Specialist Print publications: Sidewalk, Ride and Dirt also publicised the event. BBC Radio 1 Xtra provided a 2 week event promotion on 1 Xtra and provided a live show broadcast throughout the event. Last year's 2010 event provided a total Marketing spends of £80,000 and PR value of £995,000.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kA capacity of 15,000, predominantly 16-24 audience
16 - 24Male
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service