Your brand has the opportunity to align with Sky's newest channel, targeting highly engaged viewers as they become immersed in the best real life documentaries from the US and the UK including blue light, true crime and border control content. Watch as the evidence unfolds, suspects are whittled down and the criminals are brought to justice.
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With the rise in viewers watching real life crime, your brand will be connected to the most sought after genre of TV programming. Viewers become obsessed, seeking out quality investigations for the satisfaction of understanding complex stories. They go on a journey with the content, which your brand will sit closest to.
This type of content appeals to a female skewed audience, at it's heart targeting 25-35 year olds, with a wider reach of up to 54 years old.