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Primesight 350 Portraits

Provided by Primesight
Large format, backlit portrait displays (20ft x 13ft), located on London’s busiest arterial routes

Tell us about the Opportunity / What is it?

350 Portrait backlights situated in key locations around London. 12 times bigger than a 6 Sheet, our 350 Portraits help advertisers achieve fantastic visual standout. The campaign covers many of London’s key landmark locations including Elephant & Castle, Aldgate, Edgware Road and Waterloo all with displays at key roadside points.

What is the Marketing Objective?

Raise the profile of your brand, above the clutter of the media marketplace by positioning your product in high profile, high impact locations in the UK.

How does it work?

Our giant 350 displays are positioned at key traffic viewing locations and routes across London, reaching thousands of motorists and pedestrians making their regular daily journeys. With 24 hour illumination our displays inject extra visual appeal to any campaign and offer magazine style quality & solus standout. Our unique ability to rotate a number of panels to any angle creates an innovative viewpoint. With over 260sqft of advertising space per display you can be sure that your campaign has that big-brand look. 100% head on displays featured in high traffic areas.

Who's used it in the past?

Apple iPOD, Cosmopolitan, L’Oreal & Reebok have all reaped the rewards of this outstanding outdoor product.

Features / Benefits

Situated in some of the most prominent, high profile locations in the capital, our 350's offer a unique illuminated backlight portrait that will deliver your message clearly to both a 24 hour consumer market and to regular twice-daily commuters. Due to the 350's unique dimensions a 6-sheet creative can simply be enlarged for use.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100kABC 1 commuters
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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