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Reach 60,000 High Income Families at Chris Evan's Car Fest 2012

Provided by First Field Marketing
Sampling and Selling opportunities at Car-Fest.

Tell us about the Opportunity / What is it?

Sampling and Selling opportunities within the food and drink arena at Car-Fest 2012. There are two events: Car-fest north 25th 26th August 2012 and Car-fest South 8th 9th Sep 2012. All tickets are pre-sold to 60,000 high income families. Car-Fest is very much a family festival, providing food to cater for all tastes and ages, from breakfast through to late night snacks. The festival provides a car auction catering for all budgets, music, entertainment for everyone, from air displays and digger dancing, face painting and bread making classes.

What is the Marketing Objective?

Brand exposure to over 60,000 high income families. Car-Fest is also raising money for the BBC's Children in Need.

How does it work?

Car-Fest 2012 presents two fantastic events in August and September. Raise brand awareness through promotion, trial and selling opportunities to over 60,000 high income families at the Chris Evans Family Car Fest in Hampshire and Cheshire. We can promote your brand at this amazing event offering a full turn key package that includes a stand with all logistics and staffing taken care of - please attachment for further info. Radio 2 DJ Chris Evans has announced his own charity car event, with at least a third of the price of each ticket benefitting BBC Children In Need.

Who's used it in the past?

High Income Families wanting a great weekend break away from it all, there is something for everyone and you can be there too!

Features / Benefits

Brand exposure, sales, PR, Research, drive traffic to your web site, photo and video opportunities.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kReach 60,000 ABC1 Families
0 - 9
25 - 34
35 - 44
Main Shopper
Kids HH
LocationTimingsMarketing ObjectiveOpportunity Type
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