Amped places brand messages on their Digital 6-sheet network across leading gym and fitness environments. It gives brands access to audiences in a high-attention setting, where people spend meaningful time and are focused on self-improvement, health and wellbeing. With strategically placed high visibility screens, Amped helps brands show up in a positive, active and receptive environment.

Amped helps brands build awareness, consideration and positive brand association with active, lifestyle-led audiences. It is ideal for campaigns looking to reach young professionals, Gen Z, millennials and wellness-conscious consumers in a relevant setting. It can also support product launches, retail campaigns, seasonal activity and audience-targeted DOOH planning.

Brands select the gyms, locations or audience groups they want to reach. Creative runs on HD Digital 6-sheet screens placed in high-visibility areas. Amped uses verified swipe-card data to understand when audiences are in venue, then plans delivery by site, day, hour and audience profile. The result is DOOH activity that is easier to target, optimise and report.

The opportunity is suitable for a wide range of categories including health and wellbeing, beauty, fashion, food and drink, technology, entertainment, sport, travel and FMCG. It is especially relevant for brands wanting to reach active, motivated and lifestyle-led consumers in a trusted fitness environment.

Amped combines the impact of Digital Out of Home with the benefits of a high-dwell, data-led environment. Audiences spend an average of 70 minutes per visit, creating repeated opportunities to see. The network is powered by verified first-party data and includes 850+ HD Digital 6-sheets across leading fitness venues, helping brands reach active consumers with greater relevance, attention and accountability.