Reach the youth of today with MTV

Provided by Viacom
Connect your brands with the new MTV generation. Drive sales, awareness and loyalty with the strength of MTV!

Tell us about the Opportunity / What is it?

MTV is a truly Global Powerhouse with consumer engagement at every available touch point. Working in partnership, we can help you create a point of difference for your promotion, increasing sales, awareness and brand loyalty. MTV has a rich brand heritage spanning 3 decades of innovation, leading its field and influencing music pop culture, fashion, politics and sports to name a few. We want to work with you to provide a unique, innovative and tailored promotion. We have the expertise, experience and resource to develop marketing solutions to meet your requirements.

What is the Marketing Objective?

The objective is to maximise the sales of your product and service. We do this by using the power of MTV to deliver an impactful promotional campaign for teens and adults. MTV is the definition of cool and speaks to young adults, through multiple channels: via TV, online, social media, live events and consumer products. We will work with you to gain a full and comprehensive understanding of what it is that you want to achieve with your campaign and deliver a tailor made solution to meet your marketing objectives.

How does it work?

It's simple. Though an initial consultation we will work with you to identify your key campaign objectives including understanding your product, your target demographics, how you want to reach them, why you want to reach them and when you want to reach them. Using our capabilities and the resources at our disposal at MTV, we will be able to collaboratively deliver and execute a dynamic and innovative campaign.

Who's used it in the past?

Throughout the world, MTV has worked with industry leaders to deliver memorable promotional solutions across products and services. Our open and flexible approach enables us to provide unique and innovative ideas to help you deliver your targets within your industry to offer you a unique point of difference within your marketplace.

Features / Benefits

We have a Global pool of knowledge and expertise across a multitude of industries, products and services. We know the youth of today! We are GLOBAL in 550 million TV homes and over 34 different languages We are POWERFUL being one of Interbrand's 100 Best Global Brands for 13 years running; World's # 2 Media Brand We are MULTIPLATFORM over 500 million touch points, reaching over 75% of our audience on two platforms or more We are SOCIAL with over 100 million fans on social media; Facebook's # 3 most liked brand #2 highest engagement MTV Infant appeals to cool parents.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsMTV reaches 2.5million adults very month
16 - 24
25 - 34
LocationTimingsMarketing ObjectiveOpportunity Type
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