Retailer Branded Envelope - Offer Led Insert Pack

Provided by Confero Marketing
Bespoke retailer branded envelope/wrap which allows for consumers to receive multiple offer led inserts with delivery parcels.

Tell us about the Opportunity / What is it?

A retailer branded envelope/wrap which can contain up to 7 individual inserts on a category exclusive basis. 'At Home' delivery targeted media

What is the Marketing Objective?

To connect and communicate directly with a core consumer group and acquire new customers.

How does it work?

As not every brand has an actual physical product sample, we have opened up this new opportunity to place multiple 'Offer Led' inserts which are distributed directly to customers placing orders with their favourite fashion retailers and specialist restaurants.

Who's used it in the past?

Hello Fresh, Graze, Beer52, Wine52, Emma's Mattress, ZenB, Skin+Me, Gillette, Wilkinson Sword, Wild Cosmetics, BBC3, Green Chef, Boots, Free Prints and many more.

Features / Benefits

The benefit of this concept is that it goes into the online parcel order, or takeaway food delivery bag as a single insertion. The envelope is clearly marked 'Offers for You. Early feedback has shown that a much higher open and response rate is achieved from this concept. Customer Retention. Customer Acquisition. Consumer Response.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k
16 - 24
25 - 34
35 - 44
Female
Both
ABC1
Main Shopper
DIRECT MARKETING / INSERTS / LEAFLETS
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearDRIVE PENETRATIONSHOPPER MKTG
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