After 6 years, one of television's most loved families is back and will make their mark on Sky 1 HD!
In January, The Kumars open their home to Sky 1 HD and along with it, a brand new sponsorship opportunity. After 6 years, one of television's most loved families is
back (all be it in the living room of their flat)! Written by Sanjeev Bhaskar alongside Bert Tyler Moore, George Jeffrie and Suk Pannu, Bhaskar resumes the role of Sanjeev Kumar alongside Meera Syal (Gran/Ummi), Vincent Ebrahim (Dad/Ashwin Kumar) and Indira Joshi (Mum/Madhuri Kumar).
A loyal fan base from previous series along with brand new viewers will ensure a strong audience for the new series.
Due to air on Sky 1 HD, Sky 1, Sky 1+1 and Sky 2 from the 3rd January 2014; comprising of 6 x 60 minute episodes and repeats on Sky 1 & Sky 2 and any showings On
Demand. Accreditation to include Opening credits of 15 seconds, Centre Break Bumpers of 2 x 5 seconds (3 x centre breaks per one hour show) and Closing credits of 15 seconds. Accreditation on all programme specific trailers over 20 seconds.
This is a brand new sponsorship opportunity.
A loyal fan base from previous series along with new viewers will ensure a strong build in audience. This series is part of Sky's commitment to commissioning original British content. There is also an opportunity to expand onto other comedy commissions on Sky 1 HD and an opportunity to extend the sponsorship to other Sky Media touch points, such as Zeebox and online through the popular Sky 1 website.