Sky Sports are proud to announce an exclusive opportunity to sponsor Sky Media's broadcast coverage of the Scottish FA Cup as of January 2011. From January, Sky Sports will be showing two matches from Rounds 4, 5 and 6, plus 3 replay matches for each round.

An excellent opportunity to build brand awareness through targeting an audience of football enthusiasts.

Sponsorship accreditation shall provide a brand with opening and closing credits in a sequence lasting up to 15 seconds. There are 2 x 15 second opening and closing credits per Scottish Cup coverage (Live and Repeat/ Highlights). Break bumpers will feature the sponsor verbally and visually on a full frame bumper for 5 seconds, entering and leaving the commercial break. There are 2 x 5 second break bumpers per centre break and approximately 60x 5 second credits per match. The sponsor will be featured in on-air promotions visually, and wherever possible verbally also.

This is a brand new opportunity, however other sponsors of Sky Sports coverage have included Gillette, Ford, Bet 365 and Sure for Men.

Reach a highly targeted, engaged mid-range male audience