Sponsorship Opportunity: Comedy Central and Comedy Extra Films

Provided by Sky Media
Align with our two channels that desire to make households happier everyday and everywhere.

Tell us about the Opportunity / What is it?

Align with our two channels that desire to make households happier everyday and everywhere - Comedy Central and its right-hand, Comedy Central Extra! With a mix of UK commissions and US hits, example titles on Comedy Central Extra include: Home-Grown Titles: Guessable, Rhod Gilbert's Growing Pains Straight from the States: Impractical Jokers, The Middle, Friends, My Wife & Kids, South Park, World-Class Stand-up: Lee Evans, Michael McIntyre, Ricky Gervais, Kevin Hart. Comedy Central films range from Hollywood blockbusters to much-loved classics.

What is the Marketing Objective?

A brand has the chance to sponsor peak hours on CC Extra (1700-2400) and weekend films on CC for 12 months. Idents will be centred around our hilarious content, ensuring consistent presence amongst much-loved shows and a broad audience.

How does it work?

Comedy Central Extra Primetime • 2 x 10" & 4 x 5" idents per hour on CC and CCX • 17:00-24:00 hours daily (Monday-Sunday). Comedy Central Weekend Films • Approx. 8 x 10" idents per film • Pre 6pm films on weekends • Approx. 2 films per weekend

Features / Benefits

• Targeting a broad audience - predicted to reach 8.8m Adults and 4.9m affluent adults • Consistency - daily presence across 12 months will reinforce brand re-call/recognition • Peak Presence - highly desired primetime and weekend hours across two popular channels

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details
16 - 24
25 - 34
LocationTimingsMarketing ObjectiveOpportunity Type
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