This idea is archived

Be part of the Latitude experience 2014

Provided by Live Nation Ltd
Explore and discover music, art and performance at Latitude. It's more that just a music festival, be a part of this experience.

Tell us about the Opportunity / What is it?

Proving an unrivalled success Latitude has continued to re-write the rulebook on traditional festivals with sold out capacities every year thanks to superbly programmed line-ups that truly delight and inspire. But Latitude is not just about music, it is about so much more with stages dedicated to the whole arts spectrum: theatre, comedy, film, art, music, poetry, literature and cabaret. All of this set in the stunning Suffolk countryside with rolling hills,a lake with deck chairs and a flock of multi-coloured sheep. Headliners for 2013 included Foals and Kraftwerk!

What is the Marketing Objective?

Build awareness of your brand and become associated with the UK's most unique festival.

How does it work?

Packages include headline sponsorship e.g. 'Latitude, in association with X'; official partner and event sponsor. These packages include the right to promote pre-event through on-pack promotion and competition with the use of event logo. At the festival itself the sponsors will be given exclusivity within brand/alcohol category; pouring rights and branding across all bars. Access to digital platforms; Latitude Facebook (47,027 fans), Latitude Twitter 48,467 followers), Latitude Forum (5,460 registered users), and the Latitude e-newsletter (51,088 database subscribers).

Who's used it in the past?

Many big brands have partnered with Latitude Festival in the past, please contact us to discuss how this would work for your brand.

Features / Benefits

Opportunity to become involved in a unique festival bursting with weird and wonderful sights and experiences; described by the Independent on Sunday as the "Festival of the year". Various cross-media packages are available, covering national and regional press, magazine and website presence as well as initial sponsorship of the event. Each sponsor will be allocated weekend camping and VIP passes and be given the opportunity to conduct market research during the event for an additional cost.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details35,000. Audience - 16-24yrs, male, female 42:58 split
16 - 24Both
LocationTimingsMarketing ObjectiveOpportunity Type
South06 Jun 13 - 01 Jun 14BUILD AWARENESSEVENTS
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service