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Sponsorship of Spring Fair 2012

Provided by Emap Limited
Spring Fair is the leading B2B event for retail connecting over 60,000 businesses with a pro-active marketing reach of 230,000.

Tell us about the Opportunity / What is it?

Spring Fair International is the UK's largest trade show and one of Europe's biggest retail buying events for gifts, homeware and greetings. The Jewellery Show, co located with Spring Fair, is the UK's largest dedicated jewellery event. Headline sponsorship of Spring Fair 2012 is currently available. This is an opportunity to align your company / product with the biggest and most trusted show brand. Benefit from huge marketing reach and the opportunity for deeper engagement with potential clients during the actual event.

What is the Marketing Objective?

This sponsorship can deliver against several; brand awareness, data build, research, direct sales, sampling. The sponsorship can be tailored to fit with your objectives using appropriate media and format to maximise results.

How does it work?

Physical engagement with a hard to reach audience. The opportunity to create an "experience" that changes perception or creates differentiation from your rivals. You can demonstrate your understanding of the industry, get closer to key stake holders, communicate with a mass audience and present yourself as a preferred supplier.

Who's used it in the past?

This is a new opportunity to use our events although in the past we have worked with brands like Audi, Home Delivery Network and more recently TiSento and Homebuild Life.

Features / Benefits

We offer category exclusivity so you can close out your competition. Our bespoke approach means we work with you to ensure the sponsorship hits your key objectives, plays to your strengths and works within your parameters (e.g. resource). This is not an off the shelf, one size fits all package. You are working with the UK's leading show organiser and thus buying into a team with the experience and resource to deliver.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k3000 exhibitors, 74000 visitors, marketing reach +5m
35 - 44
45 - 54
55 - 64
LocationTimingsMarketing ObjectiveOpportunity Type
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