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Partnership opportunity for Wireless 2014 Festival

Provided by Live Nation Ltd
London's only urban and pop festival offers an opportunity to connect with over 50,000 social-media savvy,brand orientated fans.

Tell us about the Opportunity / What is it?

Wireless was the music destination to be seen at this summer. Fun, energetic, urban and stylish; Wireless connects its youthful audience with the latest popular culture and most current artists. This year Justin Timberlake and Jay-Z headlined the party! Bring urban living to life through music at London's only urban and pop festival.

What is the Marketing Objective?

Build brand awareness and give brand credibility amongst this influential young audience.

How does it work?

Rights granted to partners may include: - Use of Live Nation owned IP in commercial advertising to the general public - An agreed ticket allocation for promotional activity - Access and positioning on the Live Nation website as well as event microsite for the festival - The opportunity to create a consumer facing "experience area" at the festival - The right to retail the product at special designated points throughout the festival site. - Access to our digital platforms; Facebook (64,600 fans), Twitter (53,000 followers) and the website (930,251 unique users).

Who's used it in the past?

Yahoo!, Sony Ericsson, Ray Ban, Ribena, Pepsi, Fender, MySpace, Ubisoft, Tuborg, Tiscali, Sputnik Vodka, Smirnoff, Pimms and many more.

Features / Benefits

The only mutliple day festival in the centre of London. It attracts a truly metropolitan crowd that bring the style and spending habits of an urban crowd to the event. We create a unique environment of high quality activations, VIP and catering facilities which to bring the experience to life.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details18-25 year old female skew 50,000
16 - 24Female
LocationTimingsMarketing ObjectiveOpportunity Type
London13 Jun 13 - 01 Jun 14BUILD AWARENESSEVENTS
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