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Sponsorship opportunity on introduction to food for kids

Provided by Green Kids Publishing Ltd
Target 5-11 year olds on food and fair-trade with Green Kids Magazine.

Tell us about the Opportunity / What is it?

Green Kids Magazine a new social and environmentally focused magazine tackling the issues facing the world today in a unique and creative fashion by looking through the eyes of its audience children aged 5-11. Green Kids Magazine aims to provide information to children about the effects our current lifestyles are having on the planet and show them how they can help to preserve the planet for their future enjoyment. Sponsorship of Green Kids magazine is currently on offer to advertisers to showcase their brand in the fair-trade issue.

What is the Marketing Objective?

Build brand awareness and target those hard to reach age group (5-11 year olds).

How does it work?

Working alongside Eco Schools, the Government initiative through Keep Britain Tidy the first issue was delivered to 163 schools and distributed to over 23,500 Teachers and Children. Food (introduction to fair trade) issue is estimated to sell 75,000 copies throughout the UK. The opportunity includes Recipe Sponsorship, Competitions and DPS (double page spread). This advertising package covers 6 issues of Green Kids Magazine. Single page advert per issue Full Page Advert 210mm x 210mm plus 3mm Bleed. Margins Top 15mm, L, R & Bottom: 10mm).

Who's used it in the past?

This is a media first!

Features / Benefits

With over 173 schools already signed up, the first edition was distributed to 23,763 pupils. This is a great opportunity for a sponsor to associate their brand with the environment and to target those hard to reach market. This is an excellent way to target at existing and potential markets. This is a great opportunity for a sponsor to be associated with fair-trade. Introduction to Fair-trade, looking at food from many different angles supermarkets, Allotments and Veg Boxes. Window gardens as well as an introduction to healthy and ethical eating.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details5-11 year olds. Estimated sales for issue: 75,000
0 - 9
10 - 15
Both
Kids HH
MAGS / CONSUMER
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL20 Jun 10 - 26 Jul 10BUILD AWARENESSSPONSORSHIP / MEDIA
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