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Stereophonics UK National Tour - Big Screen Advertising

Provided by Blink TV
Blink TV is offering advertisers the opportunity to reach a targeted audience in a unique mindset.

Tell us about the Opportunity / What is it?

Blink TV is the world's leading big screen entertainment business. We operate predominantly in the live music and concert touring business, providing video equipment including giant screens for which we own the media rights. There is an opportunity for advertisers with TV/Cinema creative looking to reach an audience of ABC1 males by appearing on the big screens during the upcoming Stereophonics National Arena Tour.

What is the Marketing Objective?

Reach a targeted audience in a unique mindset at a place of enjoyment. Enjoy having your brand associated with a band with a loyal fan base.

How does it work?

It works similar to TV or Cinema advertising. Blink TV offers opportunities for advertisers to appear on the big screens in the downtime ie. when the artists aren't on stage. Advertisers receive 4 x 30 sec slots each night of the tour.

Who's used it in the past?

Chivas, Coca Cola, Cadburys, Epic Records, Gaymers, Guiness, MTV, Play.com, Redbull, Rockstar, Sony, T-Mobile, Blackberry and more.

Features / Benefits

Reach your audience at a place of entertainment and enjoy a positive association with an established band and venue.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kABC1 audience, 70% male
16 - 24
25 - 34
35 - 44
Male
AB
ABC1
OUTDOOR / DIGITAL OUTDOOR
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 11 Mar 10BRAND STATUREEXPERIENTIAL
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