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Street Skins - target people during recreational activities

Provided by Street Stuff
Street Skins offers advertising space on the exterior of high street shops to advertisers during the hours the shop is closed.

Tell us about the Opportunity / What is it?

57% of all foot traffic passes premises outside working hours. Street Stuff offers unique opportunities to market to this traffic at a fraction of traditional outdoor costs.

What is the Marketing Objective?

The frequency/impact of advertisements depends on each client's specific needs. For example: High frequency in a concentrated area to advertise a new local shop opening Less frequent over a greater geographical spread to reinforce an existing brand High impact, high frequency over a large geographical area for the launch of a new product There are a number of combinations available to suit the outdoor advertising requirements of our client's campaigns.

How does it work?

Street Stuff custom designs each advertisement to exactly fit the shutter door, completely hiding the door from view and providing a flush, bespoke graffiti-proof canvas on which to place your advertisement. Each sign is printed with a 720 x 1440 dpi resolution, ensuring that the best possible image is displayed to your target audience. The 'skin' or advertising canvas is made from a PVC flame retardant material which is impossible to tear, and easy to clean off any graffiti.

Who's used it in the past?

Regus, Sportech, Bob, Brahm, M&S, Paddy Power to name but a few brands that have used Street Skins in the past.

Features / Benefits

Street Skins is a product which draws on the advantages of both 48-sheet and 6-sheet media formats. The size of the media has all the advantages of 48-sheet media, but the eye level nature also allows for information that was previously displayed on 6-sheet media, now to be displayed on a larger media form

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsPeople travelling to recreational occassions after 5.30pm
16 - 24
25 - 34
LocationTimingsMarketing ObjectiveOpportunity Type
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