KM Group are producing and launching their successful Your Health feature in April. This is timed to when consumers are most responsive to this sort of feature after joint research with KCC. This is a great opportunity for a brand, retailer, health club to become headline sponsors. This is a key publication to target a strong regional audience at the time of year when they are most repsonsive to this sort of special feature.

Build Awareness, Drive Trial, Branding

KM Group are proposing to carry editorial for healthy eating, rationing (low cost good food), yoga (physical and mental), exercise at your desk, how to combat stress. Headline sponsor will receive a logo on the front page, logo on the content page, full page advert inside, full page editorial, your logo on-air, in-paper and with the online pre promotion.

Confirmed advertisers for 2009 were Sainsburys, Spire Healthcare, Medway NHS Trust, European School of Osteopathy, Yoga classes.

- Our own market research co-ordinated jointly with KCC has stated that the timing for the product falls in line with when consumers will be more responsive to this sort of supplement. - Big brands can use local media to create a large impact. - The Special Feature will be have strong distribution in all paid for press in the region