In Paramount Pictures' family comedy "Imagine That," Eddie Murphy stars as a successful financial executive who has more time for his blackberry than his seven-year-old daughter (Yara Shahidi). When he has a crisis of confidence and his career starts going down the drain, however, he finds the solution to all his problems in his daughter's imaginary world.

Depending on your marketing objectives movie association can be used to build brand awareness, increase loyalty, brand attitude and big brand feel.

Partner with Paramount, a leading International film distribution company for opportunities to link your brand with Imagine That. - Exclusive & FREE Category Rights - Use of Film Assets - FREE Prize Fund (dependent on how much a brand will be promoting the film) - Preview screenings and screening programmes - Exclusive movie premiums - Money-can't-buy prizes - Trade Incentives - Licence free - All at NO COST - Further opportunities to develop limited edition products.

This is a new licensing and sales promotion opportunity.

Movie association is a proven way of driving sales. Companies have seen significant sales increases when they've used such an association as part of their marketing plan. Depending on your marketing objectives movie association can be used to build brand awareness, increase loyalty, brand attitude and big brand feel.