This idea is archived

UK Summer Music Festivals & Events - Big Screen Advertising

Provided by Blink TV
Blink TV is offering advertisers the opportunity to reach a targeted audience in a unique mindset.

Tell us about the Opportunity / What is it?

Blink TV is the world's leading big screen entertainment business. We operate predominantly in the live music festival and concert touring business, providing video equipment including giant screens for which we own the media rights. There is an opportunity for advertisers with TV / Cinema creative looking to reach an audience of ABC1 16-34 males / females by appearing on the big screens during the 2010 summer festivals and events.

What is the Marketing Objective?

Reach a targeted audience in a unique mindset at a place of enjoyment. Enjoy having your brand associated with a respected and anticipated event.

How does it work?

It works similar to TV or Cinema advertising. Blink TV offers opportunities for advertisers to appear on the big screens in the downtime ie. when the artists aren't on stage. Advertisers receive 8 x 30 sec slots per day per event. A typical 3 day festival would enjoy 24 x 30 sec spots on the big screens at the main stage.

Who's used it in the past?

Blackberry, Coke, Dove, Drink Aware, Durex, Freederm, Nivea, Mars, Gaymers, Guiness, Impulse, MTV, Johnson & Johnson, Pot Noodle, Red Bull, Rockstar, Samsung, Virgin Mobile, Sony Ericsson, Sure, Universal, Sony, Volvo, VW and more.

Features / Benefits

Reach your audience at a place of entertainment and enjoy a positive association with an established event. Schedule includes Beach Break, Isle of Wight festival, Rockness, T In the Park and Lovebox.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k16-34 male / female
16 - 24
25 - 34
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service