This idea is archived

Unique Balloon Advertising Sponsorship Opportunity

Provided by PSH Skypower
Branding a massive balloon larger than 2 x 48 sheet billboards and you can fly your clients/prizewinners!Ideal for social media.

Tell us about the Opportunity / What is it?

Time sensitive offer. Our sister company only changes its balloons every three years so this opportunity to brand one of its canopies can not easily be replicated by your competition. Because these are working passenger pleasure ride balloons there is no further operational or maintenance charges to you. The balloons fly around a 100 times a year in a usual UK weather season, often at peak times of the day as people are going to or returning from work or school obtaining maximum views. All passengers also photograph the balloon and this further circulated via social media

What is the Marketing Objective?

Builds brand awareness through engagement whilst creating feel good emotions in all who see the balloon. Great social media interaction as audience can follow the balloon and take pictures, or enter competitions around the balloons schedule. Engages with companies' community programs and can enhance their charitable aims by providing flights. Works well with incentive and promotional schemes either customer or staff focused. Platform for other media such as television, at a fraction of the cost providing newsworthy images and footage whilst showing your brand.

How does it work?

We build and brand the balloon for you as if it is bespoke. We discuss the areas of the UK you would like to target over the three year life of the balloon and devise a schedule for you to fit around your other marketing. We provide all bottom end equipment, vehicles, licensing insurance etc, so the only thing you have to do is work with us to capitalise on this unique opportunity. You are the experts in your field and we act as your ambassadors out amongst your consumers,flying your flag so to speak

Who's used it in the past?

Triumph, British Gas, Lidl, New Holland, Avon Fire & Rescue, Newsquest, Whiteley Shopping Centre, BMW, Ikea, Smart Telecom, Thomson Directories, Barclays Mercantile, Heart FM, Clariol.

Features / Benefits

Airbourne objects have a higher recall value, The sky is less cluttered to show your message, Feel good factor around balloons, Transcends race, age and religion, Works well with all other campaigns, Attracts other media attention without conflict, All our pilots are BBC approved and used to film work, Ability to use your advert to give flight experiences, Further opportunity to brand ground based equipment such as recovery vehicles and trailers, No hidden costs.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k
All adultsBoth
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service