This idea is archived

Washroom Posters in Student Pubs, Bars and Clubs

Provided by Hi Tech Media Ltd
Media formats across 500 venues including Student Unions, bars and pubs across the UK reaching students on and off campus.

Tell us about the Opportunity / What is it?

An effective, targeted medium which delivers the increasingly important student audience while they are socialising. Both on and off campus through a network of Student Unions, branded student bars (such as Scream, the largest branded student pub chain in the UK) and other student bar destinations.

What is the Marketing Objective?

To deliver the most cost effective, gender specific, targeted medium focusing on the student market.

How does it work?

A network of unmissable media opportunities in the bar and washroom environments delivering a 90% student audience.

Who's used it in the past?

National Express, Jose Cuervo Tequila, 3 Mobile, Association of Train Operating Companies, Vodafone, Gamestation, Sega, Konami, COI Army Recruitment, WKD, Smirnoff Ice, Rockstar, O2, Playstation, UIP.

Features / Benefits

100% gender targeting; dwell times of up to 60 seconds; high frequency (up to 5 time per evening); minimal wastage. 90%+ student throughput across the network.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100kMonthy footfall of 7 million including repeats
16 - 24Female
Male
AB
ABC1
NON-TRAD OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESS
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