About Health is an A-Z coverage of common health conditions which is fitting, relevant and of interest to your target audience
GP surgery waiting rooms are the perfect healthcare environment to reach a mass and captive audience of health aware consumers with your About Health product advert. Your product advert will benefit from an implied GP endorsement helping to influence sales as pharmacy and supermarket visits rapidly follow GP visits therefore your advertising is also timely.
To reach 50% of client target markets in a cost effective manner.
Each leaflet follows the same format, with a section on cause, another on symptoms, and another on advice . The solution section is provided by yourself in the form of your product advert. The targeted readership is achieved simply by the consumer in the waiting room who are suffering the symptoms so consumer self selection.
Successful campaigns have been run for pharmaceutical companies and the FMCG Industry including Alliance Pharma and Bayer.
Advertise your product to a TV size audience at magazine advertising rates.