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Become the Headline Sponsor of Winter Sessions Weekender Tour

Provided by World Sessions LTD
Headline Sponsor of Winter Sessions Tour 5 months preceeding the Weekender across the Alps.

Tell us about the Opportunity / What is it?

Become the headline sponsor of this unique, action packed weekend and target an audience of highly engaged party goers raring to let their hair down. Based in the mountain resort of Chamonix with its jaw dropping scenery and glaciers this 3 day snow fuelled long weekend will allow true brand integration and be promoted using a blend of UK media to amplify the event through competitions / advertorials and reviews, enabling your brand to target this hard to reach audience with maximum effect.

What is the Marketing Objective?

Create brand stature through association with a new up and coming event

How does it work?

Headline partnership provides your brand with full naming rights and a co-branded logo, experiential activation on the ground in Chamonix and the rights to becoming the headline sponsor of the 5 month tour proceeding this weekend, taking place all over the Alps. The deal involves being associated with extreme sports content creation as well music, and will utilise the reach of the UK's largest music and lifestyle brands to amplify the event and the seed the content.

Who's used it in the past?

DC Shoe Co. and Swiss Air were partners this year.

Features / Benefits

Create a unique partnership between your band and our up-and-coming event and gain instant credibility amongst our tough to target audience. As headline sponsor you will not only receive a valuable platform to promote your brand, you will also gain the capability to become fully integrated with the event as Mayoral approved ideas for the activation of your brand can be threaded into the heart of the event and the town; this is also a great opportunity to create branded extreme content that can sit on your site as well as YouTube.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsExpected reach of over 6.1 million OTS
16 - 24
25 - 34
35 - 44
Both
ABC1
C2
NON-TRAD OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 24 Apr 11BRAND ATTITUDEEXPERIENTIAL
PUBLIC RELATIONS
SPONSORSHIP / MUSIC / DANCE
SPONSORSHIP / MUSIC / ROCK
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