Sky continues to invest in original factual entertainment content as it confirms a third series of hit show Ashley Banjo's Secret Street Crew. The sponsorship is built around TV, online, Sky-Go and On Demand content of one of the most popular shows on Sky.

Sponsor will receive logo on all show specific pages, Roadblock (MPU/Leader) of all show pages, bumpers on all show video content and approx. 320,000 mixed format display impressions across Sky entertainment sites. Sponsorship of On Demand will deliver an estimated 90k number of views. Sky Go lets audiences watch their favourite movies, sports and entertainment programming on the move on a range of devices. It offers advertisers a great opportunity to reach people on the move. Sponsorship of Sky Go will deliver an estimated 50k number of impressions.

Mentos Chewing Gum has sponsored this programme in the past.

With an established following, Ashley Banjo's Secret Street Crew will look to maintain high levels of viewing figures giving the lucky sponsor high coverage and deliveries for core audiences. This sponsorship opportunity will also feature online as well as On Demand services giving the sponsor multiple touch points across Sky's plethora of media vehicles. There is an opportunity to extend the sponsorship to one of Sky 1 HD's premier shows, Got To Dance Reloaded (the highest rating family entertainment show on Sky 1 HD).