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Disney's Tinkerbell and the Secret of the Wings

Provided by Disneymedia+
Partner with the Nationwide release of Disney's magical Christmas movie: Tinkerbell and the Secret of the Wing

Tell us about the Opportunity / What is it?

This Christmas, for the first time ever, Disney takes you on a magical adventure into the spectacular snow covered winter fairy world, in Disney Digital 3D. Journey with Tinker Bell and her friends into the beautiful Winter Woods, where she discovers an incredible secret which could change her and the rest of Pixie Hollow forever...

What is the Marketing Objective?

Create awareness, reward loyalty or encourge trial by partnering with this highly anticpated movie and build a deep emotional connection with a family audience at the most magical time of year.

How does it work?

- Partners will be fully integrated into the movie's marketing activity and communications. - A comprehensive media package is included across Disney's TV, online and premium platforms to deliver your messaging to the heart of a family audience - Through use of the Disney Fairies IP partners can activate their own campaigns, including on pack promotions - Themed live events, screenings and bespoke premiums are also available to create an even bigger affinity with your audience

Who's used it in the past?

This is a brand new opportunity with a hugely popular Disney property.

Features / Benefits

- Communicate your brands messaging through the movie's unique themes : Winter,Christmas,Teamwork, Uniting Worlds and Curiosity etc. - Associate your brand with a stunning visual experience for all the family - Partner with brand with a rich heritage, presented in a new way, making it as relevant and appealing as ever

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsFamilies with girls aged 4-9 years
0 - 9Female
ABC1
Kids HH
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL08 Aug 12 - 01 Dec 12BUILD AWARENESSSPONSORSHIP / MEDIA
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