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Female targeted UK Arena Tours & Events - Big Screen Advertising

Provided by Blink TV
Blink TV operates the big screens at major UK arena tours and offers unique advertising opportunities at these events.

Tell us about the Opportunity / What is it?

Blink TV is the world's leading big screen entertainment business. We operate predominantly in the live music and concert touring business, providing video equipment including giant screens for which we own the media rights. There is an opportunity for advertisers with TV/Cinema creative looking to reach an audience of ABC1 / C2 / C3 females by appearing on the big screens during our National Arena Tours aimed at a female 16+ audience.

What is the Marketing Objective?

Reach a targeted audience of females in a unique mindset at a place of enjoyment. Enjoy having your brand associated with an artist or event with a loyal fan base.

How does it work?

It works similar to TV or Cinema advertising. Blink TV offers opportunities for advertisers to appear on the big screens in the downtime ie. when the artists aren't on stage. Advertisers receive 4 x 30 sec slots each night of the tour.

Who's used it in the past?

Nivea, Freederm, Impulse, Clean & Clear, Sure, Boots, Coke, Diet Coke, Durex, MTV, Paramount, Sony, Red Bull, Volvo, VW, Super Drug and many more.

Features / Benefits

Reach your audience at a place of entertainment and enjoy a positive association with an established band/artist/event and venue. Schedule includes Leona Lewis, Westlife and JLS tours plus the Capital FM Summertime and Jingle Bell Ball 2010.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kABC1/C2 females. Audience varies depending on arena & tour
16 - 24
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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