This idea is archived

Heart Evenings/ Club Classics Sponsorship

Provided by Global Media & Entertainment
Sponsorship of Evenings and Club Classics will benefit from high frequency coverage across the week and across the weekend.

Tell us about the Opportunity / What is it?

Evenings on Heart with Simon Dale: Each Evening from Monday to Thursday Simon Dale brings More Music variety from 7pm - 10pm. Sponsorship of evenings will benefit from high frequency coverage across the week through 36 in-show brand sponsor credits. A hyperlink button to the sponsoring client's website will also be included online at heart.co.uk, on Simon Dale's page. Club Classics with Simon Dale: Kick off your evening the right way with Club Classics. With the best floor fillers, Club Classics is the perfect soundtrack to the weekend! Sing out loud and dance away to

What is the Marketing Objective?

Build brand awareness with a universally loved and well known show. Gain listener buy in and build brand equity and be woven into the programming.

How does it work?

Evening Package: . 3 x 10" credits p/hr 19:00 - 22:00 Monday to Thursday . 36 client credits per week . Online activity Club Classics Package: . 3 x 10" credits p/hour of Club Classics Friday & Saturday (7pm-12am) . 30 client credits per week

Who's used it in the past?

Would be suitable for Lambrini or an alcopop brand, a beauty brand such as L'Oreal or Party Feet or a retail brand such as Matalan.

Features / Benefits

High frequency coverage of messaging across the week and weekend

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k7.2m listeners
25 - 34
35 - 44
Female
ABC1
C2
RADIO / NATIONAL
RADIO / REGIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
All RegionsAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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