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Multi-Channel Satellite/Cable Television Advertising Youth Test

Provided by Digital Media Sales
Channel U & Fizz - Music and related topics available to youth market with the final choice of content up to the viewers.

Tell us about the Opportunity / What is it?

DMS represent a number of 'Youth' TV channels, all offering access to core youth demographics. Channel U & Fizz rank among the most efficient channels to target younger demos No.1 converting channel for 16-24 Adults Top 5 converting channel to reach Teenagers Top 5 converting channel for 16-34 Men and Top 15 for 16-34 Women out of the 140+ multi-channel stations measured by BARB.

What is the Marketing Objective?

Build brand awareness and drive sales.

How does it work?

DMS will schedule an eight week campaign across four of their channels. DMS can also offer assistance with the creation of advertising copy if required (details on request). Our network of relationships, created over the past 20 years, offer clients direct, regular and professional access to the advertising market.

Who's used it in the past?

DMS trades with the countries top 100 TV advertisers, both via their advertising agencies and directly. Current advertisers include Red Bull, Reebok, Adidas, Vodafone, Coca Cola & Nike. Full list available on request.

Features / Benefits

The Multi Channel Youth Test allows clients to enjoy the benefits of advertising on DMS's top Channels including the Disney owned general entertainment channel abc1, Channel U, Fizz & Motors TV.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kReaching over 2 million viewers a month
16 - 24Female
LocationTimingsMarketing ObjectiveOpportunity Type
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