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Opportunity to sponsor Treasure Island on Sky HD

Provided by Sky Media
Treasure Island, the eagerly awaited new drama from Sky1 HD, is now available for sponsorship!

Tell us about the Opportunity / What is it?

Set in the dangerous world of Buccaneers, this two part drama follows the story of Jim Hawkins who's unexpectedly drawn into the world of piracy when he discovers Flint's treasure map. However, Long John Silver (Emmy Award winner Eddie Izzard) will stop at nothing to get hold of the gold for himself. As they set sail for Treasure Island, Jim embarks on an action adventure that will change his life forever.

What is the Marketing Objective?

Build awareness of your brand and create an association with award-winning entertainment channel Sky1.

How does it work?

The show will run over 2 x 120 minute shows on Sky1 and Sky1 HD. The sponsor will receive opening and closing credits of 15 seconds and 2 x 5 second break bumpers per centre break- plus repeats on Sky1 and Sky2 and any showings on Sky Anytime and Sky Player. The sponsor would also receive logo accreditation on all programme specific trailers that are 20 seconds or greater in length. Sponsorship can be extended online. Online sponsorship will create further engagement for the brand and also a direct response mechanic via the bespoke show pages.

Who's used it in the past?

This is a brand new opportunity for advertisers.

Features / Benefits

A brand new commissioned drama exclusive to Sky 1 HD, with a star studded cast including Elijah Wood, Donald Sutherland and Eddie Izzard, this opportunity will provide a perfect fit for brands looking for a compelling adult opportunity. Simulcast on Sky1 HD, allowing 4 times better picture quality; build an association with award winning entertainment channel Sky1. The programme will benefit from multi-platform distribution including repeats on Sky1 and Sky.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100kEstimated to reach 1.2 million adults aged 16-34
16 - 24
25 - 34
LocationTimingsMarketing ObjectiveOpportunity Type
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