Partnership Opportunity - Nickelodeon's Big Base Camp

Provided by Sky Media
Coming to a brand new London location Easter 2020 - NICKELODEON BIG BASE CAMP, the ultimate day out!

Tell us about the Opportunity / What is it?

Coming to a brand new London location Easter 2020, in conjunction with BroadWick Venues, we are delighted to announce the arrival of NICKELODEON BIG BASE CAMP, the ultimate day out! This all new, mega immersive experience in the heart of London, is set to be Nickelodeon UK's BIGGEST kids event. A place where families have the chance to engage and interact with the Nickelodeon brand first hand, as kids favourite shows and characters are brought to life.

What is the Marketing Objective?

As a kids first event, the main attraction is the BASE CAMP STUDIOS EXPERIENCE where young explorers 7-14 will discover life behind the scenes & learn what it takes to become the star of the show, complete with 5 immersive zones filled with games, laughter and SLIME! PLUS, the whole family will also be able to experience a number of activities in BIKINI BOTTOM BEACH, explore the BASE CAMP, or relax on the beach itself food and drink from the Krusty Crab itself.

How does it work?

There will be 3 key commercial packages, that will engage multiple media touchpoints: HEADLINE SPONSOR - Become the headline sponsor and own the inaugural Nickelodeon Big Base Camp. The Headline sponsor will always have a mention alongside event promotions ZONE SPONSOR - Become a sponsor for kids eyes only and creatively own a full zone, integrating with the most popular shows on Nick SAMPLING/RETAIL PARTNER - Showcase your brand, product or service to 60,000 kids and families attending the event, in a trusted and engaging environment

Features / Benefits

Branding inclusion and in-venue content. Sampling and activation opportunities. Broadcast and Digital media. Media delivered across TV and digital to support each Sponsor. (dependent on package)

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsOTG reach of 60,000 kids and families.
0 - 9
10 - 15
Both
AB
ABC1
Main Shopper
Kids HH
RADIO
SOCIAL MEDIA
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, London, All Regions01 Apr 20 - 30 Apr 20ENGAGEMENTEVENTS
SPONSORSHIP
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