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Peak or full time sponsorship of Sky Movies Family

Provided by Sky Media
Sponsorship of Sky Movies Family - showing the best in kid's films & feature-length animations. Own 13 movies per day Mon-Fri.

Tell us about the Opportunity / What is it?

One for the whole family! Sky Movies Family aims to bring the best of family entertainment is standard definition and of course in High Definition also! The channel, like all others, is 24 hours, showing the best in kid's films and feature-length animations. Popular titles coming up in 2010 include Harry Potter and The Half Blood Prince, Night At The Museum 2, Madagascar 2, Hannah Montana the Movie, Stuart Little and Chitty Chitty Bang Bang! The opportunity exists for a sponsor to take peak-time or full ownership of Sky Movies Family across all platforms.

What is the Marketing Objective?

Raising brand awareness, as well as focusing targeting on a child or HWCH market

How does it work?

Sponsorship of Sky Movies Family translates to owning 13 movies per day from Monday to Sunday - a total of 91 movies per week and a whopping 4,732 movies per year. The sponsor will receive opening & closing credits of 15 seconds audio/visual to all films and will have the opportunity to extend sponsorship online creating further engagement for the brand and also a direct response mechanic.

Who's used it in the past?

Previous sponsors of Sky Movies programming include Screwfix, McCain Wedges, Russian Standard Vodka and Panasonic Viera.

Features / Benefits

Sky Movies offers 10 HD channel delivering hundreds of the best movies to Sky+ HD customers in crystal clear high definition with Dolby 5.1 sound. A sponsor will benefit from the added value of their sponsorship credits being played out in this cinematic environment further enhancing association with the best in movies content. Sky Movies online delivers over 9.4m page impressions a month to 619,000 Unique Users. The site is the essential in home movie service. Extending the sponsorship onto the Sky Movies site will create further engagement for the brand.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details9.1m adults | 1.9m HWCH over 12 months sponsorship
10 - 15
16 - 24
25 - 34
Kids HH
LocationTimingsMarketing ObjectiveOpportunity Type
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