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Reach 6m Telegraph Readers with Autumn Supplement Competition

Provided by Rebecca Garrett Media
Be part of the Telegraph Autumn Supplement this September!

Tell us about the Opportunity / What is it?

We are now taking bookings for the Telegraph Autumn Supplement. We have 2 themed promotional pages within the supplement, one page will feature 6 brands and will be centred around The Home and Garden and the second page again featuring just 6 brands will be a Lifestyle page (incorporating fashion, dining out, holidays, etc.).

What is the Marketing Objective?

Brand Awareness and brand exposure to a huge affluent ABC1 audience in both print and online. Data capture and business acquisition and also driving traffic to your website and increased SEO

How does it work?

Each brand will receive 150- 200 words of copy, 1 image, logo and URL in print and online. You will also receive opt in data capture from any of the highly desirable Telegraph audience that would like to hear more from you. This consists of the entrants name, email, postcode, telephone and Date of Birth. There is no minimum prize value and lucky Telegraph readers will have the chance to win everything on that page. Full or Half Page's available for any brands interested in more exposure.

Who's used it in the past?

Here is a small selection of brands that have worked with us and appreciate the benefits of competitions in supporting national campaigns: La Redoute, Halfords. Sky, RAC, Best Bed Linen, Thomas Sanderson, Butlins, Disney Store, Laura Ashley, Swimwear 365, Mars, Aldi, Hushpuppies, Phase Eight, David Lloyd, Game, Go Ape, East, PGL, Brand Alley, Hoseasons, Moss Bros, Peacocks, Frankie & Benny's, Chiquitos, Infacare, Pineapple, Yankee Candle, Victoria Plumb, Silent Night, Littlewoods, Champney's.

Features / Benefits

Competitions are an excellent way of getting brand messages across to a large audience and wide demographic. They create greater reader buy-in and longer user engagement with the brand thus increased brand loyalty. Providing clean and up-to-date and detailed data capture allowing brands to continue talking to this engaged audience long after the competition has finished. Increased CTR and SEO. There is also an opportunity to run an offer alongside the competition prize increasing sales. Positive brand alignment and association. Competitions are very quantifiable.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k2.2 million print readers; 4 million online readers
35 - 44
45 - 54
55 - 64
All adults
Female
Both
ABC1
Main Shopper
DIRECT MARKETING / EMAIL
ONLINE
SOCIAL MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL27 Sep 14 - 18 Oct 14BUILD AWARENESS
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